Andy HamerMay 11, 20232 minThe Importance of Commercialization: Why Strategic Marketing is Key to Product SuccessA recent blog post caused a stir by suggesting that a career in marketing was a waste of time and money. However, this statement is far...
Andy HamerMay 11, 20232 minWhat has comedy and product commercialization got in common? Timing!Today's business world is ever-changing and unpredictable, with new challenges and obstacles emerging at every turn. While success is the...
Andy HamerMay 11, 20232 minImportance of confirming the market opportunity for a great idea before investingBill, my boss at Wongs Electronics, was a highly successful serial entrepreneur who had been, in the past CEO - Sinclair Electronics, CEO...